Pivot Your Business Now, and Focus! – w/ Erik Dodier
Episode 77 • February 21, 2022
Erik Dodier (PixelMEDIA, CEO) co-founded his company PixelMEDIA over 28 years ago. The business has evolved from a two-person multimedia company that started in Erik’s apartment, to a 400+ person firm after recent investment and combining with two other entrepreneurial, Salesforce-focused businesses, Docmation and GearsCRM. Today, the business focuses on helping organizations launch, manage and grow their eCommerce business on salesforce.com.
In this episode, we learn about the multiple Pivots that PixelMEDIA was forced to take to not only keep up with ever-changing technology over the past 30 years but also to simplify and focus his business on the area that could bring the most value to clients.